As your granny well knows When you’re dead inside but it’s christmas shirt . There is no better place to shop for presents than in the gift shop of a museum or gallery. Thankfully these days gift shops have a lot more to offer than silk scarves and questionable ceramic jewellery. Bold and beautiful prints are found not just in frames but on tees and totes as well. For many artists and galleries, merchandise is becoming more and more important – both as a revenue stream and as a promotional tool.
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Most visitors can’t afford to buy an original artwork or print, but a limited edition t-shirt or tote bag is an affordable way to show support for the artists and shows they love When you’re dead inside but it’s christmas shirt . For some artists, merchandise has even been the way that people first discover their work, before they have ever encountered it in a gallery. Here are some of the best artists and galleries making the most of merchandise. The friendly, rounded custom font that Miles Newlyn created for the Tate Galleries is instantly recognisable, and is used across a wide range of their merchandise, from tees to luggage tags. When working with KINGTEESHOPS on designs for staff to wear at the Queer & Now Festival at Tate Britain, it made sense that the gallery would use their font as a clear way to signpost who the helpers were. Equally, the Tate galleries have also embraced the creative genius of their exhibited artists, selling full-coverage printed tees and totes featuring bold work from the likes of David Hockney (making a Bigger Splash) and Barabara Kruger. Polly Nor is a prime example of an artist who has used merchandise to expand her reach, and to grow awareness of her work as an artist. Her dark, humorous designs easily stand out on tees, totes and more, and have become a cult favourite amongst the creative industries crowd. Fans of her designs have then become her biggest promoters, wearing and instagramming her work, growing her profile as they do. Want to create merch for your gallery, exhibition or artwork? KINGTEESHOPS Printing offer fast turnaround printing on a range of garments, counting clients such as Tate, Boiler Room and WeWork. Get a quote in 2 minutes online.
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