Rather than throwing out your whole wardrobe and starting again – which is not practical for most women (unless you have Oprah-type budgets, but even then, Wakin’up In The Morning Thinkin’ About So Many Things Shirt there is no guarantee that you’ll like anything that’s currently in stores), instead, make small incremental changes – baby steps – that will help you to achieve this over time. This is what I developed my Evolve Your Style challenge to help you do – to experiment with one small thing each day that over a month moves your style forwards by leaps and bounds. I wasn’t born with style, and you don’t have to have been either! I see my own style as hugely improved year after year as I’ve made a conscious decision to keep on learning and growing and experimenting. It’s all about getting tye style education and then putting that knowledge to good use!. Rather than flying (or shopping) blind, you need to know what actually works for your body – your body shape, body proportion, body variations – so that you can create your own body guidelines and then shop with way more confidence as you know what shapes to try on and what to avoid. Shapes, styles and fabrics of clothing relate to harmony with your physicality, so getting these style fundamentals sorted out and having the knowledge and education you need to make the best choices is a skillset that you most likely, didn’t learn at school or growing up, which is why it’s such a struggle. Your colours are also important – the right ones make you look more vibrant and healthy, the wrong will make you look tired, or even ill (as my mustard yellow jumper made me look, before I discovered my best colours). Knowing what’s in harmony with your physicality is one of the first keys to developing style confidence as it gives you a map or set of directions to follow that keep you on the right path so that you don’t buy into those “must have” lists where the garments have nothing to do with your style (and no, not everyone needs a white shirt in their closet).

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Technical jackets like the windbreaker have become hugely popular in recent years as the performance genre has ridden the streetwear wave. Wakin’up In The Morning Thinkin’ About So Many Things Shirt Its roots, though, are firmly preppy, and that’s how it should be worn (vintage images of JFK sailing in one are a good place to start looking for inspiration). Often designed with panels of contrasting block colours, it’s a great lightweight piece to layer over a polo shirt or tee, finished with chinos or jeans and retro kicks. The wow factor is all in the technical cloth, which, being nylon, typically has a shine to it. Sunglasses are a great head-turner in themselves, but add some coloured lenses and you up the statement level. Covering up your eyes triggers an innately curious response among onlookers, so the bolder the frames, the better. Besides finding shapes that fit your face type, strong angular frames with coloured lenses pack plenty of attention-grabbing style. Eyewear brands such as Mykita, Jacques Mari Mage, Cutler & Gross and Gentle Monster will be right up your street. Rose pink or dark green tinted lenses add that essential element of personality, too. Although pastel tones are a softer, watered-down version of their full-blooded counterparts, apply them to a summer suit and traditional tailoring suddenly becomes much more contemporary and exciting. With its slubby textural quality, linen is without doubt the best fabric for rocking pastel tones. It has a beautiful natural drape and takes dye extremely well, giving the suit a much softer and more relaxed finish. Tones such as pale pink, sky blue, cream, tobacco and olive green are stunning options that you can easily style with a textural knitted polo shirt and loafers. Back in the days of the Silk Road, this lustrous natural fibre was the preserve of the rich and powerful and was typically worn to advertise one’s social status. Nothing much has changed in 500 years. Silk shirts had something of a bad rep, thanks to some admittedly terrible creations injecting some sleaze into the 1980s. Still, more recently brands such as Casablanca have completely restyled it using fun contemporary graphic treatments and loose, relaxed silhouettes. They’re the perfect way to add glamour to a summer party look. Nobody ever forgets the guy in the silk shirt, if you want to make an entrance. From the iconic Perfecto that Marlon Brando wore in seminal 1953 flick The Wild One, to slick minimalist leather blousons, black leather jackets are statement pieces of outerwear that perfectly combine masculinity, luxury and artisanal craftsmanship. In its various silhouettes, the leather jacket has been appropriated by almost every subculture we can name owing to its inherent rebelliousness. Whether you opt for a Perfecto, cafe racer or smart contemporary blouson, you know you’re getting plenty of style bang for your buck. While the big luxury houses all create great leather jackets (Saint Laurent and Dunhill are right up there with the best), be sure to check out the smaller leather specialists, such as Cromford Leather. If bikes and motorcycling heritage are your thing, you can’t go wrong with Belstaff. Once the preserve of American collegiate jocks, the varsity jacket was used to denote one’s sporting prowess but has since become an icon of modern Americana, appropriated by all of the major fashion houses. It’s not hard to understand why – the masculine flight jacket silhouette, combined with the contrast block colours and subtle graphic details, makes for a great piece of retro-inspired streetwear that garners attention wherever it goes. Bold colours on a backdrop of most commonly a wool-blend felt (but also elevated leather versions too), the varsity is a functional piece of winter kit, too. It’s amazing what a little tinkering with your silhouette can do when it comes to standing out from the crowd. In a sea of standard tapered trousers, a wide leg is positively exotic and completely changes the dynamic of a look. It helps to cinch your waist and create a juxtaposition between your top and bottom halves.