Expio, a genuine trailblazing men’s clothing brand standing at the forefront of pioneering materials and manufacturing processes The Smashing Pumpkins July 2, 2024 PreZero Arena, Gliwice, Poland Poster Shirt, pushing the boundaries of what’s attainable in performance apparel. Founded by Ben Mears in 2020 and with 20+ years of creative apparel experience. He has worked for companies such as YSL, Tommy Hilfiger, and North Sails in Italy. He has an extensive tailoring background and his comprehensive performance sportswear knowledge and passion for sustainability form the pillars of Expio. Alongside Expio, Ben works on regenerative, traceable and accountability projects for several international businesses. Ben has completed business sustainability management training with the University of Cambridge’s Institute for Sustainable Leadership. By fusing style, sustainability, and innovation, Expio creates performance clothing that empowers individuals to make conscious choices without compromising on quality. Through pioneering materials and manufacturing processes, Expio aims to set new industry standards and lead the menswear revolution towards a more sustainable and responsible future. Expio is setting new industry benchmarks with its pioneering use of materials that not only enhance performance, but also prioritize sustainability. By harnessing the power of bio-nylon derived from castor beans and Optim Performance wool developed in collaboration with The Woolmark, the brand crafts outerwear that strikes the balance between comfort, durability, and environmental consciousness. One of the key differentiators of Expio is its revolutionary manufacturing process , or the Stitch-less Stealth welding technique, as they like to call it. This innovative approach not only enhances the durability and waterproof capabilities of the clothing but also eliminates the need for traditional stitching, reducing material waste and resource consumption. Expio is the first and only brand to use this new technology, ushering in a new era of manufacturing. “Our aim is to design uncompromising garments that encompass style, performance, and sustainability. These garments are crafted with a conscious understanding of the importance of sustainability while also being able to withstand the elements at the highest level. Not only are they physically durable but also emotionally resilient.” said founder, Ben Mears. Expio’s mission extends far beyond the confines of fashion. The brand aims to rebalance the clothing industry’s impact on the world by creating performance clothing that is both exceptional and conscientious. Through mindful decision-making and a deep understanding of social and environmental issues, Expio hopes to make a lasting positive impact on the planet.

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Popularised by a sell-out collab with Aimé Leon Dore, The Smashing Pumpkins July 2, 2024 PreZero Arena, Gliwice, Poland Poster Shirt this low-profile leather sneaker features retro branding, a flat rubber sole and contrasting colour accents throughout. It quickly became the ‘It’ shoe for a certain breed of urban fashionisto when it was re-released in 2021, with the hype around it fuelled by its seemingly inescapable social-media presence. The 99X series is the evolution of New Balance’s 990 line. The shoes in it share some common features with the 990, but all are obvious departures in their own unique ways. The 991 was the first of the bunch, originally launched in 2001 and crafted in the brand’s UK factory to this day. It was the first sneaker to have NB’s Abzorb tech running through the entirety of the sole, as well as the brand’s Ndurance rubber compound, which greatly increased its durability. Still as popular as ever, the 991 has now been joined by an updated 991v2, which keeps the same core DNA but with a few new twists including a more streamlined profile and FuelCell cushioning in the midsole. Released in 2012, the 990v3 marked the third chapter in the 990’s lineage. It features several obvious changes from the previous version, including more modern materials, reduced weight and improved comfort. But the silhouette really enjoyed a resurgence when Teddy Santis took the reins of the brand’s Made in USA line, relaunching the shoe in a series of exclusive colourways. If you mention New Balance to someone with only a basic knowledge of the sneaker world, the 574 is probably the model they’ll think of first. It’s an all-time classic that sums up everything the brand is about: comfort, functionality and quality. Is it the most exciting sneaker in the world? Far from it, but it’s not supposed to be. Instead, it’s a no-frills workhorse of a shoe that offers a route into the NB universe for a relatively low price. In terms of sheer mainstream appeal, the 327 is one of the hottest silhouettes for New Balance right now. Popularised by a high-profile collaboration with Parisian label Casablanca, the sneaker pays homage to NB’s running heritage, taking its design cues from the track-and-field shoes of yesteryear and incorporating modern touches like an oversized logo and exaggerated lugs to the sole.