Fashion has a lot of Rigged 2020 Election Voted shirt. work to do, period. Just a few weeks ago, sustainability was top of mind for designers as exacerbated issues the industry has ignored for years: excessive waste, enormous carbon emissions, overcrowded factories. Now, we’ve turned our attention rather belatedly to a second plague: systemic racism. In the 11 days since a police officer killed George Floyd in Minneapolis, fashion brands have been taken to task not only for a lack of action, but for decades of negligence: Some have failed to empower people of color on their creative and executive teams, reserving their “activism” for marketing campaigns and fashion shows, while others have neglected to hire Black women and men at all.
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Ashley Merrill was early to that realization when she launched her Los Angeles label Lunya back in 2014. Premised on “reinventing sleepwear for the modern woman Rigged 2020 Election Voted shirt. it began with her own needs: One day she realized that her loungewear consisted of rolled-up shorts and her husband’s college T-shirt, but the alternatives out there—flimsy camisoles, matching pajama sets, overly girly nightgowns didn’t appeal. Lunya’s simple, considered aesthetic fills that void with its gently oversized tees, ribbed leggings, seamless bras, draped joggers, and alpaca pullovers, all in muted shades of charcoal, ivory, navy, and blush. You wouldn’t think twice about wearing them for a video presentation, which explains why Lunya saw such a major boost in sales last month. In the six years before the pandemic, those pieces served to simply upgrade at-home experiences: watching movies on the couch, cooking dinner, relaxing over a glass of wine. Merrill was interested in how women dress that version of themselves, when they’re in their own spaces and (probably) aren’t Instagramming their outfits.
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