If I had a dollar for every time someone said to me “I wish I could find clothes that fit me” It’s not theft if you do it at a big retail store CO shirt, well I wouldn’t be a millionaire, but I’d have quite a few dollars!. So why is it so hard to find clothes that fit?. Have you ever stood in front of a mirror, trying on a garment, and felt that something was just not right? Perhaps the cut was off, the color clashed with your complexion, or the style seemed at odds with your personality. For many intelligent, accomplished women over 40, this scenario is all too familiar. Balancing demanding careers and family commitments, making the right fashion choices can sometimes feel like a daunting task. This is because not only do you probably lack time to schlep yourself from store to store and try everything on you can find, but also, you may be lacking in knowing which brands have the cuts that suit your figure, which is why there are a few things you need to know before you shop, plus I’ve found a fabulous tool that may help it make it a little easier to find stores to hit that has a slightly higher chance of fitting your unique body. The first step in this journey is understanding your body shape, body proportions, and variations. Each of us has a unique silhouette that can be beautifully accentuated with the right clothing choices. Are you an H, O, A, V, X, I or 8 body shape? Identifying your body shape helps in selecting garments that highlight your best features. You can take my free body shape calculator quiz to figure out your shape and the elements of design you’re looking for in clothing right here. For example, because I’m an H body shape, I know that I can wear oversized tops that don’t come in at the waist (because my waist is not the smallest point on my torso) as I don’t want to highlight my lack of waist. But not only do you need to know the shape, but you also need to know your body proportions (I’ve got tips on how to measure yours here) and your body variations, these are the other bits of your body, like bust size, calves, necks, upper arms, ankles, petite or super tall etc. They also impact what fits and flatters your body. Plus when shopping, it’s useful to know your measurements (particularly if you’re shopping online as measurements on garments may be provided, and you can compare yours to the listing). We all want our clothes to fit because a well-fitted outfit can transform your appearance, boosting your confidence and comfort.

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“I have nepo-baby energy,” admits a candid Suki Waterhouse on a recent episode of EmRata’s High Low podcast where she was a guest. It’s not theft if you do it at a big retail store CO shirt The comment was remarkably self-aware. The model-turned-singer-songwriter-actor is a combination of multi-hyphenates that’s better described, as we do these days, simply as a “cool girl.” And cool-girl energy is what Waterhouse has in spades. Flying relatively under the radar in recent years, Waterhouse is one who possesses the effortless glam that so much of Hollywood is after, yet she seems to have it naturally. Maybe you know Waterhouse for her music (she released her debut album, I Can’t Let Go, last spring, and TikTok has made her song “Good Looking” go viral); the fact that she’s dating the internet’s favorite moody heartthrob, Robert Pattinson; or the fact that she’s starring in this spring’s most highly anticipated TV series, Hulu’s Daisy Jones and the Six. The fluidity with which Waterhouse has been able to move from creative career to creative career seems like the kind of path that’s only available to those who’s parents or family members provided a plethora of industry connections. And yet Waterhouse, a West London native was scouted at age 16 and worked her way into the spotlight via her modeling work and the connections she made along the way. Regardless of how you came to know Waterhouse, though, there’s no denying she’s in her moment. She’s always had that cool-girl vibe with model-off-duty style and a perfectly messy coif of French-girl fringe to go with. But with the arrival of Daisy Jones has come a flood of new red carpet and street style ensembles from the star, with each look being even more major than the last. It has us certain that Waterhouse is the next style icon of our generation—and with so much of Hollywood paring things back with their tailored minimalism, the arrival of Waterhouse and her ’70s-era fringe and a plethora of glamorous sequined, sheer, and high-octane ensembles, it’s a total breath of fresh air.