This is from the Green Oaks hockey tre white goalie academy shirt. It’s crowded, looks tacky and the t-shirt image is so small I have no idea whether I would like it or not. So basically I would need to click on each t-shirt and visit each t-shirt page (there is no preview) individually to check them out. If that’s the case, then we don’t need the t-shirt name or price on the home page. Unless there are a substantial number of reviews I wouldn’t put the ratings on the home page at all. The “Almost Gone”, “New”, and “Best Seller” tags are ugly and non-uniform which irritates me. That’s me being harsh but here’s my advice. Get rid of all the text for these products and increase the image size by about 3 or 4 times so that the shoppers can see the design clearly and will know if they are interested without having to click on the links. Frankly, if the shopper is interested in the product, the price (within reason) will not be a deal breaker. And people already know in general how much t-shirts cost. If you want to have “Almost Gone”, “New”, and “Best Seller” tags, overlay them on the large images.

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Cost can rarely be ignored. It’s nearly always important and often a primary concern in most custom printing projects Green Oaks hockey tre white goalie academy shirt. Put simply, production costs matter and DTG is more expensive for larger orders. Small print-runs are comparable, depending on the quantity and design, but screen printing is the most cost-effective option for higher volumes or bulk t-shirt printing. If that’s what you need and your artwork is too complex, a good designer may be able to retain the concept but amend it in a way that works for screen printing.

DTG has been a welcome addition to the garment printing world. It adds another dimension to what’s possible for specialised branding. We’ll no doubt be happily doing more of it. Our industry is no different to everything else in life – it changes and change, when handled intelligently, can be a good thing. In many ways though, DTG is still the new kid on the block and destined to remain so for the foreseeable future. Screen printing may be harder work, but when done well it delivers consistently good results. It has history on its side. That said, every printing project is unique and demands its own solution.