Unfamiliar can be anything you don’t wear frequently. Go Teens shirt It can be patterns, colours, styles of clothing, outfit combinations, accessories, jewellery, shoes … really anything that’s not in your usual outfit rotation. But if you enjoy wearing florals (familiar) and then decide to wear paisley (a stylised floral) this is likely to be unfamiliar, whilst still authentic as they are related prints, versus if you’d decided to wear a large check pattern this may be inauthentic as it’s a very different style of print and may not be a good expression of your personality. Anything unfamiliar can become familiar with time and frequent wearing. One of the reasons you get into a style rut is because you’ve gone all for things that are too similar and too familiar and you become bored with your style (which is why I developed my Evolve Your Style 31 day style challenge, as it helps you to try out unfamiliar items (garments and accessories) and see if they are something you want to try including in your regular wardrobe and style – making them feel more familiar as you work through the month. You will also discover as you do this challenge that some items will be authentic, and others inauthentic. The more you try things outside your current style the larger your comfort zone becomes and so what was unfamiliar can become familiar quite quickly. When I first learned about the power of a large scale necklace to make my large bust look smaller, I was keen to try it out, and what was once unfamiliar, has become something completely familiar and an integral part of my authentic style.

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When it comes to fashion, if you’re not first, you’re last. Go Teens shirt The convergence between streetwear and high fashion has seen high-end clothing brands taking cues from the streets when delivering new collections, placing streetwear at the cutting edge of today’s trends. Whether via collaboration, like adidas x Gucci and Supreme x Louis Vuitton, or through homage and inspiration, the relationship between streetwear and high fashion is more symbiotic than ever. Here, the streetwear experts at East End mainstay King Apparel take a look at some of the trends you can expect to see – and wear – in 2023. Grunge is back, but not in the way you might know it. Vintage, baggy styles are in, propelled by the modern emo aesthetic of stateside stars like Lil Uzi Vert and Playboi Carti. Expect to see frayed detailing and acid washing in a nod to the ‘90s fashion choices of Nirvana and Soundgarden. Likewise, 2023 is shaping up to be a big year for denim, with this year’s trends also harking back to the that relaxed 90s aesthetic. Look for laid-back, roomy jeans and jackets in airy mid- and stone-washes – and (whisper it) don’t be afraid of double denim this year!. With the advent of the Lunar New Year, streetwear and high fashion brands aplenty have celebrated the occasion with capsule collections dedicated to the Year of the Water Rabbit. Gucci’s new collection incorporates the rabbit into bright knits, tees and shoes, whilst Tommy Hilfiger partnered with Miffy for a more minimalist take on bunny branding. Meanwhile, Adidas collab’d with football teams including Juventus and Manchester United to incorporate Chinese-style branding into streetwear staples such as bomber jackets, football shirts and backpacks. Techwear is poised to remain extremely popular in 2023, with the sustained popularity of brands like And Wander and Arc’Teryx, and exciting new drops from heritage brands like Nike ACG and The North Face’s Black and Purple Labels. Techy styles and light, waterproof fabrics are likely to be adopted by a growing range of brands and across all departments, from trousers to accessories. In 2023, expect to see plenty of zips, utilitarian pockets and statement straps, buckles and clasps. Big, statement pieces are set to play a huge role in streetwear in 2023, with logos at the heart of the offering. Your favourite brands are likely to be heavily using spellout logos in untraditional places, helped in part by the success of Corteiz’s customary crotch logos. Vintage sportswear is another subsection of streetwear that has been swept up by logomania. Classic football shirts have been growing in popularity, with various designers creating their own versions on stone-cold classics. What looks like a vintage football shirt might, at closer inspection, turn out to be a streetwear homage. This is your cue to take more risks with your clothing choices this year! Attitudes are shifting, and a growing number of men are incorporating elements of traditionally female clothing into their ‘fits. Now, we’re not saying you should wear dresses (unless you’re totally comfortable with it!) – but combining traditionally masculine and feminine clothing can open your wardrobe right up!. Don’t be afraid to incorporate hints of femininity like light scarves and pastel hues alongside classic masculine designs like camo and combat boots for maximum effect.