From sky-scraping cities to the cars of tomorrow Funnymaine Rmr Jmr Ylw Hmr Shirt, the advent of AI technology is helping users imagine what the future could shape up to look like. nBut what will we be wearing on our feet? Will the entire construct of footwear fashion as we know it today be altered? With this in mind, leading UK footwear retailer schuh have taken a look at how artificial intelligence and its technological capabilities could mould the trainers of tomorrow. Step into the future with these fashion-forward developments. Current trail-blazing advancements. In recent years, trainers have come a long way from being mere functional items to complete fashion statements and enablers of athletic achievement. Amberley Freeman, Buyer at schuh, commented on the strides (figuratively and literally) made in trainer fashion: “Recent improvements in materials, design and functionality have really upped the wearing experience for trainer fans. “One development has been the use of smart fabrics and cushioning technologies which enhance breathability, flexibility and durability for wearers. These can adapt to the wearer’s movements, ensuring optimum comfort whether working out or simply sporting a vibe.” While this gives us some clues about how trainers may evolve, we turned to the power of AI to help us analyse current trends, consumer preferences and tech trajectories to provide informed predictions about the trainers of tomorrow. What will the trainers of the future look like? Schuh asked ChatGPT what we could expect to find and summarised their findings below: Advanced Biomechanics Expect to see factors like biomechanical customisation where trainers are tailored to the unique properties of each wearer. This could include 3D printing technology which creates personalised insoles based on an individual’s gait and foot structure. These may be further enhanced by adaptive ‘SMART’ materials which respond to the conditions you’re experiencing. Imagine New Balance trainers which adjust their insulation or breathability based on temperature or humidity. Trainers with their own micro-climate? Count us in for that! Increased sustainability. With 25 to 34-year-olds owning nine pairs of trainers on average, sustainability is a pressing concern. Fortunately, brands such as Adidas and HOFF are already making a mark, delivering the same on-trend kick in an eco-friendly way. Expect sustainability to stay at the forefront of footwear fashion with eco-conscious fabrics such as recycled and organic cotton and sustainably harvested wild rubber. Intuitive technology Over 1.4 million people use health and fitness apps such as MyFitnessPal and Strava daily. Expect this to be integrated into the trainer-wearing experience. Imagine, for instance, augmented reality (AR) overlays that provide real-time performance feedback, guiding wearers on proper running techniques or suggesting personalised workout routines. Or, how about trainers loaded with smart sensors that monitor heart rate and calories burned? An increased emphasis on health and well-being will likely find a way into the future trainer, aligning with modern consumer tastes. When Nike launched their sensor kit in partnership with Apple back in 2006, fitness fanatics and technophiles alike couldn’t believe what they were witnessing. This breakthrough was a world first but, now we’re considering something so truly spectacular, and it could be right around the corner. As our best-loved brands continue to innovate and push the boundaries of what’s possible, the future of trainers holds exciting promise. New technology will likely bring a new blend of style, comfort and functionality with the option to build-in fitness apps and other tracking sensors to track health benefits and other stats. Until then, lace up and walk confidently into the new era of trainer innovation.

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With Halloween just around the corner, it’s the ideal time to start planning the perfect costume for the occasion. Funnymaine Rmr Jmr Ylw Hmr Shirt Fashion expert Maria Loizou from Karen Millen predicts this year’s hottest pop-culture themed Halloween costumes inspired by the most memorable moments from 2022 so far. Tom Cruise’s Maverick is one of the most popular men’s Halloween costumes we can expect to see this Halloween. This year’s box office hit Top Gun: Maverick reignited interest in the classic 80s film, sparking 12,000 average monthly searches for ‘Top Gun costume’ worldwide. Fake moustaches, bomber jackets and aviator glasses make the ideal, minimal-effort costume, perfect for those obsessed with the franchise. Stranger Things has taken 2022 by storm, so we can anticipate many costumes inspired by the residents of the town Hawkins this year and more specifically, new fan-favourite Eddie Munson. Series four introduced us to the Metallica-playing, Dungeons and Dragons-obsessed Eddie, leader of the Hellfire Club. Eddie’s grunge look can easily be replicated with a Hellfire Club shirt, ripped black jeans and a denim vest. Currently, the term ‘Hellfire Club shirt’ receives 41,000 average monthly searches across the globe. Arguably one of the biggest and most-anticipated shows of the year, House of the Dragon will likely be among the most popular Halloween looks this year. Dressed in a long black robe, white-blonde wig and equipped with a plastic sword, we are sure to see many Daemon Targaryen lookalikes this Halloween season. With the autumn release of Netflix’s new show Wednesday, we can anticipate many costumes replicating the Halloween icon Wednesday Addams, especially as the phrase ‘Wednesday Addams costume’ receives an average of 58,000 monthly Google searches worldwide. Recreate this look by pairing a printed black dress with a white pointed collar, with Wednesday’s signature braids. Marvel’s Wanda Maximoff, otherwise known as Scarlet Witch, is another one of this year’s most sought-after costumes, with the phrase ‘Scarlet Witch costume’ receiving 50,000 monthly Google searches worldwide. All you need is a red cape and dress, along with a signature Scarlet Witch headpiece. Incorporating a red leather top, corset or catsuit can really help in emulating the Wanda Maximoff look. Elvis and Priscilla Presley will undoubtedly be one of the most popular couples costumes this Halloween. Austin Butler perfectly portrayed the King of Rock in Baz Luhrmann’s recent Elvis biopic, so much so that searches for ‘Elvis costume’ have increased 335% worldwide over the last 12 months. Replicate Priscilla’s iconic look with a 60s-inspired mini dress and bouffant hair, and style a leather jumpsuit and gelled back hair for the signature Elvis image. As a result of those pictures of Margot Robbie and Ryan Gosling on the set of Greta Gerwig’s upcoming Barbie film, combined with the recent ‘Barbiecore’ trend, we can expect to see many couples dressed as the iconic plastic duo this Halloween. Whether it is matching neon rollerblading outfits or hot pink cowboy costumes, searches for ‘Barbie Halloween costumes’ reach an average of 15,000 each month worldwide. We can also expect to see couple’s costumes from Grease this Halloween. Danny and Sandy from the popular 70s musical have always been a classic go-to couples Halloween costumes and this year will be no exception, especially to honour the late Olivia Newton-John. Black leather leggings or trousers, red heels and matching red lipstick complete this look for Sandy, with Danny needing only a leather jacket and slicked back hair, with an optional D.I.Y Rydell cardigan.