Natalia Vodianova Steps Out in Stella McCartney’s New Sustainable Faux Fur

This morning in Paris, Stella McCartney debuted her new Spring 2020 collection, which, per the show notes, claims to be her most sustainable yet. Vogue’s Nicole Phelps noted that 75 percent of materials used in the new lineup claim to be eco-friendly; which is a particularly challenging feat when using faux fur, a material that McCartney exclusively uses and comes with its own environmental implications (many are made from plastics that do not degrade). But this season, McCartney debuted a new innovative faux fur that is about to change the game—and supermodel Natalia Vodianova was the first to wear it in the front row.

Consisting of a black trench with faux fur accents, Vodianova unveiled the designer’s new Koba coat: the first-ever outerwear to feature plant-based vegetarian fur, made from a blend of corn and recycled polyester. It also claims to hold a lower carbon footprint than other faux furs, while also feeling more luxurious and like the real deal. The model styled the eco-friendly piece in a Parisienne way, only increasing its desirability factor: she wore it with a striped dress underneath, and a killer pair of boots. Looking to get your hands on the new faux-fur coat? The style is “coming soon,” per the label’s Instagram—so one will simply have to keep those eyes peeled.